When you have multiple founders, esprit de corps binds them together in a way that seems to violate conservation laws. Each thinks "I can't let my friends down." This gpa is one of the most powerful forces in human nature, and it's missing when there's just one founder. Bad Location, startups prosper in some places and not others. Silicon Valley dominates, then Boston, then seattle, austin, denver, and New York. After that there's not much. Even in New York the number of startups per capita is probably a 20th of what it is in Silicon Valley. In towns like houston and Chicago and Detroit it's too small to measure.
What's wrong with having one founder? To start with, it's a vote of no confidence. It probably means the founder couldn't talk any of his friends into starting the company with him. That's pretty alarming, because his friends are the ones who know him best. But even if the founder's friends were all wrong and the company is a good bet, he's still at a disadvantage. Starting a startup is too hard for one person. Even if you could do all the work yourself, you need colleagues to brainstorm with, to talk you out of stupid decisions, and to cheer you up when things go wrong. The last one might be the most important. The low points in a startup are so low that few could bear them alone.
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Afterwards I realized it could be helpful to look at the problem from this direction. If you have a list of all the things you shouldn't do, you can turn that into a recipe for succeeding just by negating. And this form of list may be more useful in practice. It's easier to catch yourself doing something you shouldn't than always to remember to do something you should. 1, in a sense there's just one mistake thesis that kills startups: not making something users want.
If you make something users want, you'll probably be fine, whatever else you do or don't. And if you don't make something users want, then you're dead, whatever else you do or don't. So really this is a list of 18 things that cause startups not to make something users want. Nearly all failure funnels through that. Have you ever noticed how few pygmalion successful startups were founded by just one person? Even companies you think of as having one founder, like oracle, usually turn out to have more. It seems unlikely this is a coincidence.
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Take the quiz words at Play ask the Editors Word Games. Want to start a startup? Get funded by, y combinator. October 2006, in the q a period after a recent talk, someone asked what made startups fail. After standing there gaping for a few seconds I realized this was kind of a trick question. It's equivalent to asking how to make a startup succeed—if you avoid every cause of failure, you succeed—and that's too big a question to answer on the fly.
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